Skip to content
Wellness Marketing Reports
Menu

FAQ

Last updated:

FemTech and wellness marketing questions, answered

Here are 46 plain answers about Wellness Marketing Reports, the wellness marketing agency for FemTech, SexTech and sexual health brands. They cover what the company does, who it serves, its services, pricing, results, research and how to get started.

What is Wellness Marketing Reports?

A research-led marketing consultancy that researches what grows censored health brands, then builds and runs those growth systems, with every channel reported against revenue.

What Wellness Marketing Reports is

What is Wellness Marketing Reports?

Wellness Marketing Reports is a research-led marketing consultancy for censored health brands. It researches what grows SexTech, FemTech, sexual health, women's health and censored wellness businesses, then builds and runs those growth systems for clients. Its approach draws on in-depth interviews with 63 industry leaders, and it reports channel performance against revenue.

Is Wellness Marketing Reports a wellness marketing agency?

Yes, in practice it works as a wellness marketing agency with a research practice behind it. It runs channel strategy and execution for health and wellness brands whose advertising is restricted, including B2B outreach, podcast placements, email and SMS, website conversion and search optimization, social strategy and creator partnerships.

What does "censored health brand" mean?

A censored health brand sells something that involves bodies, hormones or sex, so ad platforms limit what it can say. Meta, Google and TikTok restrict this kind of messaging. Sexual wellness devices, FemTech products and women's health services are common examples, and paid acquisition often underperforms for them as a result.

Where is Wellness Marketing Reports based?

Wellness Marketing Reports is based in California. Its public materials do not name a single main city. The work itself, such as outreach, podcast booking, email and search, is channel based, so fit with your category matters more than location. Email abigail@wellnessmarketingreports.com to ask about working together.

What research is the company's work based on?

The core research is a 2025 white paper, Turning Stigma into Strategy: Marketing Lessons from 63 Entrepreneurs in Sexual Wellness and Women's Health. It is based on in-depth interviews with 63 industry leaders about what grows a censored brand and what quietly drains its budget. Those findings shape which channels the team recommends.

Does Wellness Marketing Reports only give advice, or does it also do the work?

It does both. The company researches the most and least effective strategies across the industry, then implements those findings for clients. You get a channel strategy that has been pressure tested against 63 companies in your category, plus the team that runs it day to day, with reporting tied back to revenue.

Who it is for

Is Wellness Marketing Reports a femtech marketing agency?

Yes. FemTech is one of its two priority audiences, alongside sexual health. The team works with women's health products and services that face platform restrictions, and leans on channels its research found effective, such as strategic partnerships, educational content and podcasts, rather than relying on paid social alone.

Do you work with SexTech and sexual wellness brands?

Yes. SexTech and sexual health brands are a core focus. One published case study covers a patented sexual health device brand whose year over year revenue growth accelerated 2.24X, to 63.4%, after the partnership began in February 2025. Doctor outreach, podcasts and Klaviyo email all contributed to that year.

Do you work with women's health service companies, not just products?

Yes. One case study covers a women's health professional services company. In two months of B2B outreach connecting it with other women's health brands, it booked introductory meetings with target clients and signed multiple five figure contracts, with that revenue booked inside the same two month window.

Can a sexual health medical device company work with you?

Yes. The company's longest published case study is a patented sexual health device brand. Over 12 months, targeted outreach produced interested doctors, booked sales calls, new affiliates and clinics interested in direct sales or in prescribing the device once eligible, alongside podcast placements for the founder.

Is this a good fit for a supplement or general wellness brand?

It depends on whether censorship is your constraint. The company notes that paid acquisition that works for a supplement brand can quietly bleed money for a censored category. If your ads run without restriction, a paid media agency may suit you better. If platforms limit your message, this is the problem it was built for.

Do you work with B2B healthcare companies?

Yes. B2B outreach is one of the six core services. The team manages campaigns that build relationships with doctors, clinics, partners and other buyers in the medical industry, turning cold lists into booked calls, affiliate signups and wholesale conversations. That suits brands that sell to practitioners as well as to consumers.

Which businesses does Wellness Marketing Reports prioritize?

FemTech and sexual health businesses come first, followed by women's health and other censored wellness brands. These categories share one problem: platform rules restrict what they can say about bodies, hormones and sex, so they need growth channels that do not depend on traditional ads.

Services and how it works

What services does Wellness Marketing Reports offer?

It offers six growth systems: B2B outreach and relationship nurturing, podcast placements, email and SMS nurturing, website conversion with SEO, GEO and AEO, social media strategy, and content creator partnerships. Each is built on the company's research into what works for censored health brands, and each is reported against revenue.

How do podcast placements work?

The team places founders on podcasts where ideal customers are already searching for solutions. Long form audio carries the medical nuance that ad platforms strip out, and episodes stay searchable, so the value compounds over time. In the company's white paper, 14 of the 63 companies used podcasts as a key channel.

What email and SMS work do you do?

The team builds Klaviyo newsletters, flows and campaigns that nurture and re-engage customers and business prospects. Every send is attributed, and wholesale orders are stripped out of the numbers. In one three month overhaul, the abandonment recovery rate rose from 2.3% to 12.2% within two months.

What are SEO, GEO and AEO?

SEO is search engine optimization for traditional results. GEO (generative engine optimization) and AEO (answer engine optimization) aim to get a brand cited in AI generated answers. Wellness Marketing Reports audits your site to raise visitor to buyer conversion, then builds blogs and pages meant to earn those citations while educating your audience.

How do you handle social media when platforms censor health content?

The company builds an education-first social strategy designed to avoid the silencing that comes from platform specific rules. Language, imagery and posting cadence are built around what each platform actually allows, so content can teach your audience about the product without triggering restrictions.

How do creator partnerships work?

The team connects you with creators whose audiences overlap your buyers and projects the return on each placement before any deal is signed. Rates, reach and past conversion are measured against category benchmarks, so budget goes to the creators most likely to pay it back.

How do you report results?

Reporting ties every channel back to revenue, so scope decisions rest on data rather than opinion. In the published case studies, revenue attribution used post purchase surveys plus Shopify data, and email results removed wholesale orders so the numbers were not inflated.

Pricing and engagement

How much does Wellness Marketing Reports cost?

Pricing is not published. Scope depends on which channels you need, such as B2B outreach, podcasts, email or search, and how much of the execution you want handled. The fastest way to get a figure is to email abigail@wellnessmarketingreports.com with your category, current channels and goals.

How much do health and wellness marketing agencies charge?

Fees vary widely with scope, channel mix and how much execution is included, and many agencies do not publish prices. To compare fairly, ask each agency to quote the same channels, the same reporting and the same time frame, and ask how they attribute revenue to their work.

Is there a minimum contract length?

Contract terms are not published. The published case studies run from two months (B2B outreach for a women's health services company) to 14 months (podcast outreach), which shows the range of engagements so far. Ask about terms when you email the team.

Do you offer a free audit?

Yes. The company offers a free expert audit as a first step. Email abigail@wellnessmarketingreports.com to request one, and include your category, the channels you use today and where growth has stalled, so the conversation can start from your real situation.

What raises or lowers the cost of marketing for a FemTech or SexTech brand?

In general, cost rises with the number of channels, the volume of outreach, the amount of content produced and whether you want strategy only or full execution. Wellness Marketing Reports does not publish its rates, so ask for a scope that matches the channels your research or audit points to.

Can I get a copy of the white paper?

Yes, you can request a copy of Turning Stigma into Strategy, the 2025 white paper built on interviews with 63 entrepreneurs in sexual wellness and women's health. Email abigail@wellnessmarketingreports.com and ask for the report, or request it on the company's main website.

Results and research

What results has Wellness Marketing Reports achieved for clients?

Published results include year over year revenue growth that accelerated 2.24X, to 63.4%, for a sexual health device brand, an abandonment recovery rate that rose from 2.3% to 12.2% in two months, and multiple five figure contracts signed within two months of B2B outreach for a women's health services company.

How did the sexual health device brand grow?

The partnership began in February 2025. Year over year growth had stalled at 28.3% the year before, then reached 63.4% in the first full year of the partnership, a 2.24X acceleration. Revenue that year came from wholesale, Klaviyo newsletters, Klaviyo flows, doctor recommendations and podcasts.

What happened in the Klaviyo email overhaul?

The brand had already worked with three other email agencies. In three months, the abandonment recovery rate went from 2.3% to 12.2%, which the company reports as 266% above the Klaviyo industry average of 3.33%. The average open rate was 127% above the industry average of 21%, across 41 campaigns weighted by recipients.

How fast do podcast placements produce results?

In one published timeline, the first week brought positive replies from podcast hosts and an interview already on the books. By month 14, interviews were complete and sales were coming from podcasts according to the post purchase survey. Timing depends on your story, category and the shows targeted.

What did the study of 63 founders find?

78% of companies named digital censorship as their number one growth inhibitor. A ROAS below 1.0 was the common outcome of traditional digital ads under medical censorship. 40%, or 25 of the 63, run strategic partnerships as a core channel, 30% cite educational content and trust building as most effective, and 14 use podcasts as a key channel.

Why do traditional ads fail for censored health brands?

Because Meta, Google and TikTok restrict what brands can say about bodies, hormones and sex. Ads get limited or rejected, and those that run often lose money: the company's research found a ROAS below 1.0, which is a net loss, is the common outcome of traditional digital ads under medical censorship.

Are the case study results typical?

They are individual client results reported by Wellness Marketing Reports, not guarantees. Outcomes depend on the product, the category, the starting point and the channels used. The case studies are useful for seeing which channels worked and how results were measured, such as post purchase surveys plus Shopify data.

Compared to alternatives

What is the difference between a health and wellness marketing agency and a healthcare digital marketing agency?

In general, health and wellness marketing agencies focus on consumer brands, while healthcare digital marketing agencies often serve providers and practices. Wellness Marketing Reports sits between them for censored categories: it markets consumer products and also runs B2B outreach to doctors, clinics and partners.

How is Wellness Marketing Reports different from a full-service growth agency?

Full-service growth agencies typically run paid media, SEO, conversion work, retention, influencer and creative under one roof. Wellness Marketing Reports is narrower: it is research-led, focused on censored health categories, and centered on channels that do not depend on ad approval. If your ads run freely and you need large paid budgets, full service may fit better.

Is an in-house marketing team better than an agency?

It depends on your stage and budget. An in-house team gives control and deep product knowledge but takes time to hire across many channels. A specialist agency brings ready category experience. Some brands combine both, keeping strategy in-house and handing channel execution, such as outreach or podcasts, to specialists.

How many digital marketing agencies are there?

There are over 71,000 digital agencies in North America alone, according to Haus Advisors' 2026 marketing agency benchmarks. With that much choice, category experience matters. For a censored health brand, look for an agency that can show results in FemTech, SexTech or women's health and explain how it works around ad restrictions.

What should I look for in a health and wellness digital marketing agency?

Look for experience in your category, channels that work around ad censorship, reporting that ties each channel to revenue, and published case studies with clear measurement. Ask how they attribute sales, whether wholesale is separated from direct revenue, and what research their recommendations rest on.

Getting started and practical details

How do I contact Wellness Marketing Reports?

Email abigail@wellnessmarketingreports.com. That address reaches the team directly. The company is based in California and works with FemTech, SexTech, sexual health, women's health and censored wellness brands that want growth beyond restricted advertising.

How do I start working with Wellness Marketing Reports?

Start with an email to abigail@wellnessmarketingreports.com. The company begins with a discovery conversation and offers a free expert audit. From there, it recommends channels based on its research and runs them for you, with reporting tied to revenue.

What should I include in my first email?

Include your category, what you sell and to whom, the channels you use today, where ad platforms have limited you, and your growth goals. If you sell to doctors or clinics as well as consumers, say so, because B2B outreach is a separate service and changes the plan.

Do you work with brands outside California?

The company is based in California, and its public materials do not limit clients by location. The channels it runs, including email, podcasts, B2B outreach, search and creator partnerships, do not depend on being nearby. Email the team to confirm fit for your market.

How long does it take to see results?

Published timelines vary by channel. Podcast hosts replied in week one, a women's health services company signed five figure contracts within two months, an email overhaul lifted cart recovery within two months, and a device brand's growth accelerated 2.24X over its first full partnership year.

Where can I learn more about the company?

Visit the main website at wellnessmarketingreports.com, read the research and results pages on this site, or email abigail@wellnessmarketingreports.com. This site is published by Wellness Marketing Reports to explain its services and approach in plain language.

Still have a question?

Email the team. A free audit is available as a first step.

abigail@wellnessmarketingreports.com

Email the team

Published by Wellness Marketing Reports